Foundations look natural and best when they match your skin tone and give your complexion an overall evenness. Not everyone likes to wear it, but when you do choosing the right color is most important.
One of the ways of doing this is to visit a local department store that Carry’s cosmetics. Most department stores carry Clinique which has a number of products for the face. I prefer to use a foundation stick because you can go as sheer or as heavy as you like. If there are other beauty brands available then you might want to check them all out before deciding.
I usually tell my clients to wear the color while they are shopping to see how it looks after a few hours. If you are near an exit it is even better to check the color in natural lighting to make sure it is even and matches your neck color. You will need a pocket mirror or you can ask the make-up artist to come with you. If you are still undecided then keep looking until you find the one that is right for you. You can also have a foundation custom blended at most Prescriptive counters. The benefit in this is that it is your formula for your coloring. This is only available in a liquid or powder form.
If you are in a shopping center that has a Sephora Beauty Boutique or an Ulta, I would suggest stopping in there as well. They have a huge selection of foundations as well as everything else and no pressure when it comes to buying. There is nothing worse than a sales person who is just trying to make their goal. If you aren’t happy with what you buy, then they haven’t done their job.
xoxo,
Beth
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